Community
We’re proud to highlight our collaborations with baristas, roasters, educators, and brand ambassadors, as well as joint projects and events around the world. Meet the voices that shape modern coffee and help us design machines that respect tradition and reveal new possibilities.
November 27, 2025
Community
How have the Barista championship routines evolved in recent years?
From being a means to build a specialty coffee community and spreading awareness about the craft of being a barista to cut-throat competition driving innovation and setting trends, the barista championships have come a long way.
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